​Name
This honor society shall be named Delta Mu Sigma.
 Objective

Delta Mu Sigma is an honor society that recognizes academic excellence and commitment to growth, innovation, and integrity of digital marketing scholarship and practice.
 
Classifications of Membership
The Society shall consist of two classifications of membership:
  • Undergraduate Students
    • To be eligible for membership into Delta Mu Sigma as an undergraduate student, the nominee must meet the membership requirements set forth in the “Undergraduate Student Membership Requirements” of this Constitution.
  • Educator Member
    • At each initiation, the members of a chapter of Delta Mu Sigma may nominate one individual to be an honorary member of the society, with all the rights and privileges pertaining thereto and status as an Educator Member. Educator members of this society represent the recognition of and connection to educators who have made a significant impact in the field of digital marketing.
 
Undergraduate Student Membership Requirements
Requirements of a sophomore student shall include:
  • ​A 3.2 cumulative GPA and 57 hours completed
  •  Commitment to giving eight hours of time per semester during their junior and senior years to helping the Society
  • Not fulling obligations will result in the inability to purchase a membership cord and stole for graduation
 Requirements of a junior student shall include:
  • A 3.2 cumulative GPA OR a 3.0 cumulative GPA with a 3.4 GPA in marketing courses
  • 9 credit hours of marketing courses completed
  • Commitment to giving eight hours of their time per semester during their senior year to helping the Society
  • Not fulfilling obligations will result in the inability to purchase a membership cord and stole for graduation
A senior student applying for membership into the Society must meet the minimum scholastic criteria:
  • A 3.2 cumulative GPA OR a 3.0 cumulative GPA with a 3.4 GPA in marketing courses
  • Completion of the membership application and reference from a faculty member or internship supervisor
All undergraduate students applying for membership into the Society must also meet the following criteria:
  • The student demonstrates the highest level of ethical behavior, as demonstrated on the faculty or supervisor reference form.
  • The student has shown an interest in pursuing a career in Digital Marketing, as demonstrated on the membership application.
  • Sophomores and juniors will have the option to purchase a membership cord and stole during their senior year if all obligations are met.
Please note: No current undergraduate members may review the GPAs of an applicant. Only the faculty advisor and/or educator members may review an applicant’s GPA.
 
Chapter Positions
All chapters of Delta Mu Sigma must have the following chapter positions. Other positions may be added at the discretion of the individual chapter. The positions and their required duties are as follows:
  • President
    • Primary liaison between the society and the faculty advisor(s)
    • Represents the Society at any meetings that may occur on campus with a student representative
    • Will oversee the planning of the initiation ceremony
  • Vice President of Communications
    • Responsible for keeping members updated on upcoming events and meetings
    • Responsible for taking notes at meetings and distributing the minutes
    • Will maintain a log of member hours
  • Treasurer
    • Responsible for maintaining and controlling all chapter funds
    • Will handle dues collections and financial reporting to the national headquarters
    • In the case of only two officers, the Treasurer duties may be assigned to the chapter advisor or the President
 
National Officers
The founding chapter, the Alpha chapter at James Madison University, will serve as the national headquarters until five additional chapters are established at other colleges or universities.
 
Charter Requirements
Colleges and universities seeking to petition a charter of Delta Mu Sigma must meet the following requirements:
  • The college or university must be accredited by a regional accreditation body.
  • At least one digital marketing course must be offered as an elective. Examples include:
    • Digital Marketing
    • Social Media Marketing
    • Internet Marketing
      • A course description and syllabus for the class must be included with the membership application.
  • The college and/or university must name a faculty advisor.
    • The faculty advisor should be housed in the Department of Marketing
    • The faculty advisor should teach, research, and/or work in the field of digital marketing
  • In order to be considered in good standing, a chapter must hold at least one initiation per year.
  • In order to be considered in good standing, a chapter must complete all required reporting to the national organization as required.